Keith Haring / Coach 1941 + Coach Outlet

Fall 2017 + Spring/Summer 2018

For Coach’s Fall 2017 collection, we partnered on a Keith Haring program exclusively for their outlet stores. The expansive collection consisted of men’s & women’s ready-to-wear, bags, wallets, small leather goods, watches, footwear, sunglasses, and specialty accessories – all featuring the iconic artwork of American artist Keith Haring. Based in New York City, Keith Haring had a democratic and accessible approach to art, and an ethos that the Coach brand has long stood for: inclusivity. Coach’s iconic leathers are a natural canvas for Haring’s bold graphics, making it the perfect fit for the brand.

We partnered with Coach 1941 for their Spring/Summer 2018 collection that integrates legendary artist Keith Haring’s original designs with Coach’s signature all-American style. The collection successfully marries Haring’s iconic hearts, barking dogs, dancing figures, and other classic images with Coach’s signatures: shearling, turn locks, hangtags, nostalgic florals, and luxe leathers. It’s a celebration born of Coach creative director Stuart Vevers’ longtime appreciation for Keith Haring’s work, uniting two legacies, both inspired by the spirit and optimism of New York.